As I was directed to view the video below it got me thinking. Just what makes a brand successful (to a five year old at least)?
First I’d like to say that Branding or Identity Creation – call it what you will – has always been an area of design that I admire, and strive to achieve simplicity and greatness in. It began in me when I was fairly young. I would create logos and styling for my imaginary enterprises, superheros or football teams. Although I never studied the specifics of Graphic Design at a higher education level, it always filtered into my art courses and latterly my Fashion Degree. Read more…
